When she’s not staring at a screen she’s either eating tacos or playing with her cats.
Currently
Senior Brand Designer,DoorDash
Previously
Freelance Designer,
PayPal
Contact
Avalonsays@gmail.com
When she’s not staring at a screen she’s either eating tacos or playing with her cats.
DoorDash
Previously
Freelance Designer,
PayPal
Contact
Avalonsays@gmail.com
Fall Football
DoorDash
2024
DoorDash Creative Team
Creative Director: Rafa Segri
Design Director: Adriel Teles
Senior Designer: Avalon Murray
Copy Lead: Erin Woolf
Deliverables
Paid: Social (IG)
CRM: Launch and campaign emails
Product: app banners, gift cards
Creative Director: Rafa Segri
Design Director: Adriel Teles
Senior Designer: Avalon Murray
Copy Lead: Erin Woolf
Deliverables
Paid: Social (IG)
CRM: Launch and campaign emails
Product: app banners, gift cards
Fall football season is a prime opportunity to position DoorDash as the go-to for game day essentials. This campaign brought the Fan Coach concept to life—an expert in all things game day food. Playful illustrations and bold typography reinforced the updated brand positioning, creating a cohesive look and feel that connected with the TV commercial.