Avalon Murray is a designer and illustrator based in Los Angeles.

When she’s not staring at a screen she’s either eating tacos or playing with her cats.
 

Currently

Designer, DoorDash

Previously

Contract Designer, PayPal
Senior Designer, Winc
Designer,  Society6
Designer, Fowler Museum UCLA

Education

Otis College of Art + Design

Contact
Avalonsays@gmail.com
Linkedin


Caviar
Holidays with Caviar

Caviar aimed to bring joy and festivity throughout the holidays with food. This campaign ran for 8 weeks (from Thanksgiving - New Years) and highlighted a number of product features on in-app banners + tiles, email, and social.  

We featured food from key restaurants in NYC, and aligned our imagery to the holiday when they would be shown, while remaining non-demoninational and premium.  

The use of photography in conjunction with playful illustrations gave us flexibility for various messaging goals throughout the campaign.

Caviar creative team
Creative Director: Gary Williams
Design: Avalon Murray
Copy: Ariel Kanter

Photography
Photographer: Virginie Gosselin
Art Direction: Rachel Lecompte
Food Stylist: Sue Li


Illustration
Iconography: Ashley Corcoran

Deliverables
Paid: Social (IG)
CRM: Launch and campaign emails (7 weeks)
Product: app banners, tiles, flyouts, gift cards